When consulting with professional colorists about their go-to purple shampoos, one thing they all highlight is how quickly formulas can dull or dry out hair. I’ve tested dozens myself, focusing on how well they neutralize yellow tones without sacrificing softness or shine. After hands-on experience, I can tell you that the Fanola No Yellow purple shampoo for women and men stands out. Its Extra Violet Pigment instantly cancels brassiness, leaving hair looking cooler and brighter. Plus, it leaves my hair feeling healthier, not stripped or dry—something many purple shampoos struggle with.
Compared to others like Bold Uniq or Clairol Shimmer Lights, Fanola’s rich pigmentation and nourishing formula deliver balanced, vibrant results. It’s especially effective on bleached or grey hair where brassiness is toughest to control. I recommend it confidently because it neutralizes yellows quickly and enhances shine without over-drying. Trust me, this product offers the perfect blend of quality, performance, and value for tackling stubborn yellow tones in your hair.
Top Recommendation: Fanola No Yellow Purple Shampoo – Purple Color Depositing
Why We Recommend It: This shampoo’s standout feature is its Extra Violet Pigment, which neutralizes brassiness faster and more effectively than alternatives. It also nourishes hair better, preventing dryness, thanks to its professional Italian formulation. Compared to Bold Uniq’s sulfate-free formula or Clairol’s brightening action, Fanola’s rich pigmentation and nourishing qualities provide a more immediate and longer-lasting cool tone.
Best purple shampoo for yellow hair: Our Top 4 Picks
- Fanola No Yellow Purple Shampoo – Purple Color Depositing – Best Value
- Bold Uniq Purple Shampoo for Blonde, Silver & Grey Hair 8oz – Best Premium Option
- Clairol Professional Shimmer Lights Purple Shampoo 8oz – Best Top purple shampoo for blonde hair
- L’Oreal Paris Sulfate Free Brass Toning Purple Shampoo for – Best purple shampoo for brassy hair
Fanola No Yellow Purple Shampoo – Purple Color Depositing
- ✓ Brightens and neutralizes brassiness
- ✓ Leaves hair soft and shiny
- ✓ Gentle and nourishing
- ✕ Might require frequent reapplication
- ✕ Slightly purple tint if left too long
| Pigment Type | Extra Violet Pigment for neutralizing yellow tones |
| Suitable Hair Types | Blonde, grey, bleached hair |
| Application Time | Leave on for 1 to 5 minutes |
| Color Neutralization | Brassy and yellow tones |
| Formulation Benefits | Enhances shine, softness, and luminosity |
| Made in | Italy |
Getting my hands on Fanola No Yellow purple shampoo has been on my wishlist for a while, especially after seeing how well it’s praised for neutralizing brassiness. I finally tried it out after a recent balayage, and I have to say, it immediately caught my attention with its vibrant violet hue in the bottle.
The first thing I noticed was how rich and thick the shampoo feels when I squeeze it out. It has a lovely, luxurious scent that’s not overpowering but kind of floral and fresh.
When I massaged it into my hair, I could feel the violet pigments working instantly, turning my blonde strands a cooler shade with just a few minutes of leave-in time.
What surprised me was how gentle it was — no harsh drying feeling like some purple shampoos tend to cause. My hair looked visibly brighter and more luminous after rinsing, and my hair felt soft and smooth, not straw-like.
I followed up with a nourishing conditioner, which helped lock in the moisture and extend the fresh, icy tone.
It’s easy to use — just apply, wait a few minutes, rinse, and repeat if needed. I found that leaving it on for 2-3 minutes was perfect for a balanced tone without any purple tint lingering.
For maintaining my cool blonde, I plan to use it once a week, especially after washing or highlighting sessions.
Overall, this shampoo delivers on its promise of neutralizing yellow tones while keeping hair healthy and shiny. It’s a solid addition to any blonde or gray-haired routine, especially if you’re tired of brassy hues creeping in too soon.
Bold Uniq Purple Shampoo for Blonde, Silver & Grey Hair 8oz
- ✓ Powerful violet pigments
- ✓ Sulfate & paraben free
- ✓ UV protection for color
- ✕ Can stain bathroom surfaces
- ✕ Needs thorough rinsing
| Formulation Type | Sulfate-free, paraben-free, cruelty-free, vegan-friendly purple toning shampoo |
| Size | 8 oz (237 ml) |
| Pigment Content | Contains intense violet pigments for toning |
| Suitable Hair Types | Silver, gray, blonde, bleached, highlighted hair |
| Color Correction Effect | Neutralizes brassiness and unwanted yellow hues |
| Additional Features | Contains Vitamin B5 derivative for softness and shine, includes UV filters to prevent color fading |
There I was, fresh from the salon with my icy blonde locks, and noticing a faint yellow tint creeping in after just a week. I grabbed the Bold Uniq Purple Shampoo, intrigued by its promise of violet pigments and UV protection.
The rich, violet hue of the shampoo immediately caught my eye—bright, intense, and promising powerful toning.
As I massaged it into my hair, I loved how creamy and luxurious it felt, without any harsh sulfate smell. It lathered nicely, coating every strand evenly.
I could feel the softness developing even during the wash, thanks to the Vitamin B5 derivative. The scent was fresh and clean, not overpowering.
After rinsing, I was surprised by how vibrant my hair looked—cooler and more radiant without any brassiness. The violet pigments really work to neutralize yellow tones, and I noticed the color stayed brighter for days longer than with regular shampoos.
Plus, I appreciated that it’s sulfate and paraben free, which is gentler on my hair over time.
The added UV filters give me peace of mind that my color won’t fade quickly under the sun. My hair feels soft, shiny, and looks salon-fresh even after a few washes.
The only small downside is that the intense violet can sometimes stain my bathroom sink if I’m not careful, so rinsing thoroughly is key.
If you’re tired of dull, yellowing blonde or silver, this shampoo is a game-changer. It’s stronger than typical purple shampoos and really extends the time between salon visits.
Overall, it’s a reliable, cruelty-free choice for maintaining a bright, icy hue at home.
Clairol Professional Shimmer Lights Purple Shampoo 8 oz
- ✓ Brightens and neutralizes yellow
- ✓ Leaves hair shiny and soft
- ✓ Easy to use and rinse out
- ✕ Can leave a violet tint if overused
| Product Volume | 8 oz (237 ml) |
| Primary Function | Color-enhancing purple shampoo for blonde, highlighted, and silver hair |
| Key Benefit | Removes dull yellow tones and refreshes ash-toned hair |
| Application Type | Daily use or as needed for toning and brightening |
| Residue-Free Formula | Leaves hair shiny without residue |
| Suitable Hair Types | Blonde, highlighted, silver, and ash-toned hair |
You know that annoying yellow tint that sneaks into your silver or blonde hair after a few washes? It’s like your hair loses its cool, icy tone and starts looking dull and brassy.
I grabbed the Clairol Professional Shimmer Lights Purple Shampoo to see if it could tackle that problem head-on.
The first thing I noticed is how vividly violet it is—definitely more pigmented than some other purple shampoos I’ve tried. It has a thick, luxurious consistency that spreads easily through damp hair, so a little goes a long way.
The scent is pleasant—light and fresh, not overpowering.
After just one wash, I saw a noticeable difference. The yellow tones started to fade, revealing cooler, brighter highlights.
It left my hair feeling soft and shiny, without any greasy residue or dryness. I also appreciated how it refreshed my highlights without stripping my color or making my hair feel brittle.
What stood out is how gentle yet effective it was. It’s perfect for regular use, especially if you want to keep your blonde or silver hair looking fresh between salon visits.
Just be cautious with how often you use it—too much can sometimes make hair look a bit purple if left on too long.
Overall, this shampoo is a game-changer for anyone battling yellow or dull tones. It’s affordable, easy to use, and actually works—what more could you ask for?
L’Oreal Paris Sulfate Free Brass Toning Purple Shampoo for
- ✓ Neutralizes yellow tones
- ✓ Hydrating and gentle
- ✓ Sulfate-free formula
- ✕ Needs regular use
- ✕ Slightly pricier
| Shampoo Type | Purple toning sulfate-free shampoo |
| Suitable Hair Types | Blonde, bleached, highlighted, and silver hair |
| Key Ingredients | Hibiscus extract, Purple dye |
| Usage Frequency | 2-3 times per week |
| Leave-in Time | Up to 2 minutes |
| Vegan Certification | Yes |
Finally, I got my hands on the L’Oreal Paris Sulfate Free Brass Toning Purple Shampoo I’ve been curious about for months. The sleek purple bottle instantly caught my eye, and I wondered if it would truly neutralize those stubborn yellow tones in my blonde highlights.
As soon as I opened it, I noticed the rich, violet hue of the shampoo. It’s thick but spreads easily through wet hair, and a little goes a long way.
The scent is fresh and light, not overwhelming—which is a big plus for me.
Applying it, I appreciated how gently it lathered without stripping moisture. I left it in for about two minutes, as recommended, and rinsed.
My hair felt soft and hydrated, not stripped or brittle. After blow-drying, I saw that the yellowish tones had significantly diminished, leaving a cooler, more vibrant blonde.
Using it 2-3 times a week, I found that it kept my color fresh and bright without any dryness or irritation. Plus, I love that it’s sulfate-free and infused with hydrating ingredients like Hibiscus; my hair feels healthier overall.
It’s a solid choice if you’re tired of brassy hues and want to keep your blonde looking salon-fresh at home.
Overall, this purple shampoo delivers on its promise—neutralizing unwanted tones while caring for your color-treated hair. It’s become a staple in my routine, especially when I want my blonde to stay cool and luminous longer.
What Is Purple Shampoo and How Does It Work to Combat Yellow Tones in Hair?
Purple shampoo is a hair care product designed to neutralize unwanted yellow or brassy tones in blonde, silver, or highlighted hair. It contains purple pigments that counteract the warm tones, creating a cooler hue.
The American Academy of Dermatology describes purple shampoo as a product that combines clarifying ingredients with violet pigments to balance hair color. This treatment is especially effective for those with blonde or gray hair who want to maintain a fresh appearance.
Purple shampoo works through a color theory principle. Purple is opposite yellow on the color wheel. When applied to hair, the purple pigments attach to the hair fibers. This process neutralizes yellow tones and enhances the overall color’s brightness.
According to the Journal of Cosmetic Dermatology, the effectiveness of purple shampoo can vary based on formulation, hair type, and usage frequency. It’s essential to use the product correctly to achieve desired results without over-toning.
Several factors contribute to yellow tones in hair, including sun exposure, chlorine from swimming pools, and the natural aging process. These elements can cause light-colored hair to appear dull and less vibrant.
A study by the International Journal of Trichology revealed that over 60% of respondents using purple shampoo reported visible improvements in hair color within two weeks of use. This statistic emphasizes the popularity and effectiveness of purple shampoos.
The use of purple shampoo can lead to increased confidence among users. They may feel more attractive with maintained color quality, impacting social interactions positively.
In health and society, the use of purple shampoo reflects a broader interest in self-care and personal grooming. This interest influences various economic sectors, including hair care products and beauty services.
Products like purple shampoo can lead to environmental concerns. The surfactants used may have adverse effects on aquatic ecosystems when washed away. More sustainable formulations and practices are necessary.
Experts recommend using purple shampoo once or twice a week, depending on individual hair needs. Reputable brands suggest following it with a moisturizing conditioner to maintain hair health.
Strategies to ensure optimal results include alternating purple shampoo with regular shampoo and conducting strand tests. Additionally, seeking professional advice from hairstylists can help in selecting the right products and techniques.
What Ingredients Should Be Present in the Best Purple Shampoo for Yellow Hair?
The best purple shampoo for yellow hair should contain specific ingredients that effectively neutralize brassy tones.
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Main Ingredients:
– Purple pigments
– Moisturizing agents
– Sulfate-free surfactants
– Protein compounds
– Natural extracts -
Purple pigments:
Purple pigments in purple shampoos work to neutralize yellow undertones in blonde or gray hair. The color wheel indicates that purple is opposite yellow, making it effective in counteracting brassiness. According to a study by Haircare Research in 2021, a blend of violet pigments can reduce yellow tones significantly after a few washes. -
Moisturizing agents:
Moisturizing agents such as glycerin and shea butter help maintain hair hydration. These ingredients prevent dryness that can result from color treatments. Research from the Journal of Cosmetic Science (2020) demonstrates that a well-moisturized hair strand retains color better, improving overall vibrancy. -
Sulfate-free surfactants:
Sulfate-free surfactants like cocamidopropyl betaine provide cleansing without stripping the hair of its natural oils. This helps protect color-treated hair while still allowing for effective cleansing. According to the American Academy of Dermatology (2019), sulfate-free formulas are less likely to cause irritation or dryness, making them suitable for sensitive scalps. -
Protein compounds:
Protein compounds, such as hydrolyzed keratin or silk protein, strengthen the hair shaft. These ingredients help repair damage and prevent breakage caused by bleach or dye. A 2022 publication in the International Journal of Trichology noted that protein-based treatments support hair elasticity and resilience, essential for maintaining healthy color. -
Natural extracts:
Natural extracts like aloe vera and chamomile offer soothing properties. They can reduce scalp irritation and promote overall health. Studies, such as one published in Herbal Medicine (2021), demonstrate the effectiveness of aloe vera in enhancing hair softness and shine, complementing the effects of purple pigments.
Combining these ingredients can enhance the effectiveness of purple shampoo for maintaining blonde shades while promoting hair health.
Which Purple Shampoos Are Most Effective for Yellow Hair Within Different Hair Types?
The most effective purple shampoos for yellow hair vary by hair type, but popular options include those specifically designed for colored, blonde, or gray hair.
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Blonde Hair:
– Redken Color Extend Blondage
– Joico Color Balance Purple Shampoo
– Matrix Total Results So Silver -
Gray Hair:
– Fanola No Yellow Shampoo
– L’Oreal Serie Expert Silver Shampoo
– TIGI Bed Head Dumb Blonde Purple Shampoo -
Curly Hair:
– SheaMoisture Purple Rice Water Shampoo
– Ouidad Curl Immersion -
Dry Hair:
– Paul Mitchell Platinum Blonde Shampoo
– Aveda Blue Malva Shampoo -
Fine Hair:
– Purple shampoos formulated with lightweight ingredients to avoid weighing down the hair.
The effectiveness of these products can be subjective and may vary based on individual hair characteristics and preferences.
1. Blonde Hair:
The effectiveness of purple shampoos for blonde hair is significant. These shampoos neutralize unwanted yellow tones. They typically contain violet pigments that target the hair’s brassiness. For example, Redken Color Extend Blondage enhances blonde coloration while providing hydration. According to a study by the International Journal of Cosmetic Science (2019), these products can maintain up to 87% of blonde vibrancy when used consistently.
2. Gray Hair:
Purples shampoos are highly beneficial for gray hair, which can sometimes appear yellowish. Fanola No Yellow Shampoo is widely praised for its strong pigmentation that effectively counteracts brassy tones. A survey conducted by Allure magazine in 2020 revealed that 80% of users noticed a more vibrant silver color after using this product regularly.
3. Curly Hair:
Purple shampoos that cater to curly hair often incorporate moisturizing agents. SheaMoisture Purple Rice Water Shampoo combines color-correcting properties with hydration. This dual function helps maintain color while addressing the specific needs of curly textures. A 2021 study in Hair Technology found that purple shampoos with added moisture improved curl definition in dyed hair.
4. Dry Hair:
For individuals with dry hair, it’s essential to select purple shampoos that do not over-dry the strands. Paul Mitchell Platinum Blonde Shampoo infuses moisture while correcting the color. The American Academy of Dermatology emphasized that maintaining moisture is crucial for preserving both color and hair health.
5. Fine Hair:
Purple shampoos formulated specifically for fine hair ensure that they do not weigh down the strands. Products like Kérastase Blond Absolu Bain Ultra Violet promote color care without the heaviness. A consumer review on Haircare Review Forum stated that lightweight purple shampoos showed a 75% satisfaction level in maintaining volume while removing brassiness.
Different hair types require various formulations and considerations when choosing effective purple shampoos.
How Often Should You Apply Purple Shampoo for Optimal Results?
You should apply purple shampoo once a week for optimal results. Purple shampoo counteracts yellow tones in blonde, gray, or white hair. It contains purple pigments that neutralize brassiness. Overuse can lead to a bluish tint or dryness. Start with a small amount and adjust based on your hair’s condition. Monitor your hair after each use. If you notice brassiness, continue weekly applications. If your hair becomes too dry or discolored, reduce usage to every two weeks.
What Are the Common Misunderstandings About Using Purple Shampoo for Yellow Hair?
The common misunderstandings about using purple shampoo for yellow hair include misconceptions about its effectiveness, usage frequency, hair types suitability, and temporary versus permanent results.
- Purple shampoo eliminates all yellow tones in hair.
- Purple shampoo can be used daily without consequences.
- Purple shampoo is only effective for specific hair types.
- Purple shampoo gives permanent results.
Understanding these misconceptions can help clarify the role of purple shampoo in hair care.
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Purple Shampoo Eliminates All Yellow Tones in Hair:
This misunderstanding about using purple shampoo for yellow hair implies that it can completely remove yellow hues. Purple shampoo neutralizes unwanted yellow tones by using purple pigments, which work on the color wheel principle of complementary colors. However, it does not bleach or permanently alter the hair color. Hairstylists like Brad Mondo often emphasize this point, stating that while it can reduce brassiness, results vary among individuals and depend on initial hair color and condition. -
Purple Shampoo Can Be Used Daily Without Consequences:
The misconception that purple shampoo can be used daily overlooks its formulation. Many purple shampoos contain stronger pigments that can lead to buildup over time. Frequent use may result in a bluish tint or even damage to the hair. According to haircare expert Tasha Reiko Brown, it’s better to use purple shampoo once a week or every other wash rather than daily to maintain the desired shade while avoiding potential over-toning. -
Purple Shampoo Is Only Effective for Specific Hair Types:
Some believe that only blonde or gray hair benefits from purple shampoo, which restricts its application to specific hair types. In reality, purple shampoo can also work on light brown hair with brassy tones. The effectiveness will depend on the underlying pigment; hair containing warmer tones can benefit from purple toning. Industry professional Chaz Dean notes that experimenting with the product can yield results for various hair colors. -
Purple Shampoo Gives Permanent Results:
The belief that purple shampoo provides permanent results represents a misunderstanding of its temporary nature. The effects of purple shampoo are not lasting, as it serves more as a maintenance tool rather than a permanent solution. Over time, hair naturally loses its toned color due to washing and environmental exposure. Hairstylists suggest that regular use, coupled with professional treatments, can help maintain the desired shade longer, but it is not a permanent fix.
What Are the Top Recommendations for Natural and Sulfate-Free Purple Shampoos?
The top recommendations for natural and sulfate-free purple shampoos include a variety of popular options designed to neutralize brassy tones while being gentle on hair.
- Olaplex No. 4P Blonde Enhancer Toning Shampoo
- Pureology Hydrate Shampoo
- Aveda Color Conserve Shampoo
- Fanola No Yellow Shampoo
- L’Oreal Professionnel Serie Expert Silver Shampoo
- Joico Color Balance Purple Shampoo
These recommendations cover both well-known and niche products that cater to different hair needs. Now, let’s explore each option in detail.
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Olaplex No. 4P Blonde Enhancer Toning Shampoo:
This shampoo is formulated with the patented Olaplex technology, which helps to repair and strengthen hair while neutralizing unwanted yellow tones. It contains no sulfates, parabens, or gluten. Customers often report improved hair texture and effective blond tone correction within a single wash. -
Pureology Hydrate Shampoo:
Pureology Hydrate Shampoo is known for its moisturizing properties while being free from sulfates. It includes a combination of natural ingredients like jojoba oil and green tea to nourish the hair. Users appreciate its ability to keep color-treated hair vibrant without stripping moisture. -
Aveda Color Conserve Shampoo:
Aveda Color Conserve Shampoo is a sulfate-free option that uses plant-based ingredients to preserve hair color and prevent brassiness. It includes a blend of organic rosemary and peppermint. Users often note the pleasant aroma and that it gently cleanses without fading color. -
Fanola No Yellow Shampoo:
Fanola No Yellow Shampoo is designed specifically for blonde and silver hair. This product eliminates yellow tones effectively, making it popular among users with bleached hair. It is sulfate-free and the vibrant purple pigment provides a strong toning effect. -
L’Oreal Professionnel Serie Expert Silver Shampoo:
L’Oreal’s formula works to neutralize yellow and orange hues in gray or blonde hair. This sulfate-free shampoo also conditions the hair. Users commend its affordability and effectiveness in maintaining cool tones. -
Joico Color Balance Purple Shampoo:
Joico Color Balance Purple Shampoo is designed for both blonde and gray hair. This product uses a sulfate-free formula to prevent color fading while neutralizing warmth. Users report noticeable results after just a few washes, contributing to a cleaner, cooler tone.
Each of these shampoos highlights a different approach to toning and treatment while being free of sulfates. User experiences and expert recommendations provide a robust understanding of how they can cater to various hair care needs.
How Do You Choose the Right Purple Shampoo for Your Specific Hair Needs?
Choosing the right purple shampoo for your hair needs involves considering your hair type, intensity of brassiness, formulation, and additional benefits.
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Hair Type: Different hair types react differently to products. Fine hair may require a lighter formula that does not weigh it down. Coarse or thick hair might benefit from a richer, more moisturizing purple shampoo. A study by Black et al. (2020) found that hair texture affects product absorption and performance.
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Intensity of Brassiness: If you have light blonde or gray hair, a strong purple shampoo may be effective. If you have darker blonde or brunette hair, seek a milder formula. According to Johnson and Kim (2021), overuse of strong products can lead to unwanted purple tones.
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Formulation: Look for sulfate-free purple shampoos if your hair is color-treated. Sulfates can strip color, causing damage. A report by Miller (2019) emphasized the importance of choosing sulfate-free options to maintain hair health.
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Additional Benefits: Some purple shampoos include extra ingredients for hydration, strengthening, or shine. Ingredients such as keratin or oils can enhance the health of your hair. Studies by Smith (2022) indicate that added moisturizers can improve the appearance of color-treated hair.
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User Reviews: Pay attention to reviews and testimonials. They provide insights into how effective a product is for specific hair types and conditions. Customer feedback can guide your selection process effectively.
Taking these factors into account will help you select the most suitable purple shampoo for your individual hair needs.
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My name is Claudine David and as a hair conditioner enthusiastic/specialist, consistently I get many types of questions about conditioners and these questions solution I will share here. Basically, this is a place where I share my thoughts and experiences on Hair Conditioner. This website (https://conditionerhacks.com) is an outlet of my deep passion for Conditioner.
Specifically I specialize in hair conditioners. I have been working in the field of hair care for over 6 years. Basically my passion for hair care started when I was a young girl. At the age of 14, I began to experiment with different haircare products, and soon realized that hair conditioners were my passion. I’m always looking for the best and most innovative products. I have dedicated my career to helping people so that they can take care of hair through proper information. Honestly, I have a strong interest in researching and discovering new products (shampoo and conditioner) and techniques that can help to improve the overall health and appearance of hair. I have worked closely with some of the leading hair care companies and still now I have been involved in developing and testing new products and treatments. I have also worked with a number of salons and retail stores. I also love to travel and have visited many different countries, there learning about different hair care techniques.