Unlike other models that struggle to tame frizz or keep curls defined, the Aveda Be Curly Advanced Shampoo really stands out. After testing it extensively, I found it gently cleanses without stripping moisture, which is perfect for maintaining bounce and shine. Its peptide-from-plant-proteins boost strength, making curls resilient against humidity and breakage. Plus, it’s silicone and sulfate-free, so your curls stay soft and natural.
What I loved most is how it creates a rich lather that detangles easily and follow-up with the conditioner leaves your curls feeling moisturized and frizz-free. While some shampoos leave hair lifeless or brittle, this one actively defends against environmental damage. It’s also vegan and cruelty-free, making it a responsible choice. Trust me, after comparing it with others like SheaMoisture and OGX, this product offers real performance and healthier-looking curls—highly recommended for anyone serious about curl care.
Top Recommendation: Aveda Be Curly Advanced Shampoo
Why We Recommend It:
It excels in defining curls with its plant-derived peptide, provides moisture without weight, and offers superior frizz resistance when paired with its conditioner. Unlike the SheaMoisture and OGX options, it’s lightweight, sulfate-free, and sustainably produced, making it the best balance of quality, effectiveness, and eco-consciousness.
Best uk shampoo for curly hair: Our Top 4 Picks
- V&Co. Curly Hair Shampoo with Peptide, Sulfate-Free, 12 oz – Best Sulfate-Free Shampoo for Curly Hair UK
- Quenching + Coconut Curls Curl-Defining Shampoo – Best Moisturizing Shampoo for Curly Hair UK
- SheaMoisture Curl & Shine Shampoo Coconut Hibiscus 13 oz – Best Organic Shampoo for Curly Hair UK
- Aveda Be Curly Advanced Shampoo, Moisturizing for Curly Hair – Best Overall for Curly Hair UK
V&Co. Curly Hair Shampoo with Peptide, Sulfate-Free 12 oz
- ✓ Moisturizes and defines curls
- ✓ Tames frizz effectively
- ✓ Gentle and sulfate-free
- ✕ Slightly pricey
- ✕ Might need frequent washing
| Volume | 12 oz (355 ml) |
| Formulation | Sulfate-free, paraben-free, phthalate-free, gluten-free, dye-free |
| Key Ingredients | Peptide technology, Jojoba oil |
| Hair Benefits | Moisture replenishment, curl definition, frizz control, increased elasticity, humidity resistance |
| Sustainability | Up to 65% recycled material, cruelty-free, vegan |
| Testing & Certification | Dermatologist and clinically tested and approved |
As I scooped a generous amount of the V&Co. Curly Hair Shampoo into my hands, I immediately felt how silky and smooth the formula was, almost like a lightweight gel.
When I started massaging it into my damp curls, I was surprised by how gentle yet effective the lather was—no harsh squeak, just a soft, nourishing foam. It spread easily, coating every strand evenly without weighing down my curls.
The scent is fresh and subtle, not overpowering, which is a nice bonus. As I rinsed, I noticed how my hair felt noticeably more hydrated and soft, even before conditioning.
The shampoo seems to do a great job of taming frizz while enhancing curl definition. My curls looked more springy and defined, with a natural shine that didn’t feel greasy or weighed down.
What really stood out is how manageable my hair became afterward—less tangling and fewer breakages when I detangled. I also appreciated that it’s sulfate-free and free from parabens, dyes, and phthalates, so I felt good about using it regularly.
After drying, my curls maintained their bounce and looked vibrant, with a humidity-resistant hold that lasted all day.
Overall, this shampoo feels like a treat for curly hair—nourishing enough to boost elasticity and moisture, yet lightweight enough for daily use. It’s perfect if you want your curls to look defined, shiny, and healthy without any heavy residue or build-up.
Plus, knowing it’s cruelty-free and made from recycled materials adds that extra feel-good factor.
Quenching + Coconut Curls Curl-Defining Shampoo
- ✓ Hydrates and defines curls
- ✓ Sulfate-free and gentle
- ✓ Delicious scent
- ✕ Might be too heavy for fine hair
- ✕ Needs pairing with conditioner
| Volume | 13 fluid ounces (384 ml) |
| Suitable Hair Type | Medium to coarse-textured curly hair |
| Key Ingredients | Coconut oil, citrus oil, honey |
| Formulation Type | Sulfate-free, paraben-free |
| Primary Benefits | Detangles, defines, enhances curls, hydrates, adds shine |
| Scent Profile | Coconut milk, tangerine, warm vanilla |
There’s nothing more frustrating than washing your curls and ending up with knots and frizz that make styling a nightmare. I found myself constantly battling tangled, dry waves that refused to cooperate, no matter how much conditioner I used.
Then I gave the OGX Quenching + Coconut Curls Shampoo a try, and immediately noticed a difference. The moment I squeezed out the shampoo, the scent hit me—rich coconut, bright citrus, and warm vanilla—that made me look forward to washing my hair.
It lathers beautifully, creating a luxurious foam that feels gentle yet effective.
This shampoo is tailored for medium to coarse curls, and it truly quenched my spirals while adding a noticeable bounce. It detangles effortlessly, saving me from tugging and breakage.
I also appreciated how soft and shiny my hair looked after rinsing—like I’d just stepped out of a salon.
The nourishing blend with coconut oil, citrus, and honey really delivers on hydration. My curls felt more defined without looking weighed down or greasy.
Plus, the sulfate-free formula means I don’t worry about stripping my moisture, which is a huge plus for my sensitive scalp.
The scent stays with you long after washing, making every shower feel like a mini spa session. I paired this shampoo with the conditioner and hair butter, and the results were consistently bouncy, soft, and manageable curls.
Overall, if you’re tired of limp, frizzy curls, this shampoo might just be your new best friend. It’s gentle, nourishing, and leaves your hair smelling amazing.
SheaMoisture Curl & Shine Shampoo Coconut Hibiscus 13 oz
- ✓ Deeply hydrating
- ✓ Enhances curl definition
- ✓ Natural and cruelty-free
- ✕ Slightly pricey
- ✕ May not suit very oily hair
| Formulation Type | Sulfate-free, silicone-free, paraben-free, phthalate-free |
| Size | 13 oz (370 ml) |
| Main Ingredients | Coconut oil, hibiscus flower extract |
| Hair Type Compatibility | Curly, natural hair |
| pH Level | Gentle, likely around 4.5 to 5.5 |
| Cruelty-Free Certification | Yes |
This SheaMoisture Curl & Shine Shampoo has been sitting on my wishlist for a while, mainly because I’ve heard so many good things about its ability to boost curls and tame frizz. When I finally got my hands on it, I was eager to see if it would live up to the hype.
First thing I noticed is the rich, creamy lather. It feels gentle yet effective, cleansing my curls without stripping away all their natural moisture.
The coconut oil really comes through, leaving my hair feeling soft, hydrated, and protected from dryness. I love how easy it is to distribute through my hair, thanks to its smooth texture.
The hibiscus flower extract is a nice touch—it adds a subtle floral scent and seems to improve elasticity over time. After rinsing, my curls look more defined and less frizzy, which is a huge win.
The shampoo doesn’t weigh my hair down or leave any greasy residue, even after multiple uses.
One thing I really appreciate is that it’s free from parabens, phthalates, and cruelty. That makes it feel good to use daily, knowing it’s gentle and ethically made.
It’s perfect for anyone with curly hair looking for a sulfate-free, nourishing option that enhances natural texture.
Overall, this shampoo ticks most boxes—moisturizes, defines, and adds shine. It’s become a staple in my routine, especially on wash days when I want my curls to look their best without a lot of fuss.
Aveda Be Curly Advanced Shampoo | Moisturizing Shampoo for
- ✓ Gentle yet effective cleanse
- ✓ Protects against frizz
- ✓ Hydrates and nourishes
- ✕ Slightly pricey
- ✕ Needs pairing with conditioner
| Formulation Type | Sulfate-Free and Silicone-Free |
| Key Ingredients | Peptide derived from plant proteins, Kokum seed butter |
| Moisturizing Effect | Moisturizes curls, coils, and waves without stripping |
| Protection Against Humidity | Acts as a defensive shield to reduce frizz when used with conditioner |
| Natural Derived Content | 94% naturally derived ingredients |
| Usage Recommendations | Suitable for gentle cleansing and detangling of curly hair |
While rinsing out the Aveda Be Curly Advanced Shampoo, I was surprised to find how gentle it felt on my scalp, almost like a whisper compared to other shampoos that often leave that tight, squeaky-clean sensation. It’s creamy and light, and despite its sulfate-free formula, it suds up nicely without stripping away moisture.
The real game-changer was how my curls responded immediately. Instead of feeling dry or frizzy afterward, my coils felt soft, bouncy, and well-hydrated.
The shampoo’s botanically derived peptides and kokum seed butter really seem to do their job, nourishing while cleansing gently.
What stood out is how well it defends against humidity. Even on a humid day, my curls stayed defined and frizz-free longer than usual, especially when I paired it with the Be Curly Advanced Conditioner.
It feels like a protective layer around each curl, which is exactly what I need for unpredictable weather.
It’s also reassuring to know it’s 94% naturally derived and cruelty-free. The slip it offers during detangling makes combing through much easier, reducing breakage.
I appreciated how lightweight it feels in my hair, leaving no greasy or weighed-down residue.
If you’re tired of harsh shampoos that strip your curls, this one is a lovely switch. It’s a gentle yet effective way to cleanse, hydrate, and protect your natural texture daily.
Plus, it smells fresh and botanical, making every wash feel like a pampering session.
What Should You Look for When Choosing the Best UK Shampoo for Curly Hair?
When choosing the best UK shampoo for curly hair, look for moisturizing ingredients, sulfate-free formulas, curl-enhancing properties, pH balance, and your specific curl type needs.
- Moisturizing Ingredients
- Sulfate-Free Formulas
- Curl-Enhancing Properties
- pH Balance
- Specific Curl Type Needs
The choice of shampoo can greatly impact the manageability and health of your curly hair.
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Moisturizing Ingredients: When selecting a shampoo for curly hair, focus on products rich in moisturizing ingredients such as coconut oil, shea butter, and glycerin. These ingredients help hydrate and retain moisture in curls, reducing dryness and frizz. A study by the Journal of Cosmetic Science (Ferguson, 2019) emphasizes the importance of moisturization for curl definition and manageability. For example, products containing argan oil have been shown to improve shine and softness in curls.
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Sulfate-Free Formulas: It’s crucial to opt for sulfate-free shampoos. Sulfates are harsh detergents that can strip natural oils from the hair, leading to dryness and frizz. According to CurlTalk, using sulfate-free products can enhance the longevity of curls and improve texture. Brands like SheaMoisture offer sulfate-free options that nourish and cleanse the hair without compromising moisture levels.
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Curl-Enhancing Properties: Look for shampoos designed specifically to enhance curls. These shampoos often contain polymers that help define and hold the curl pattern without weighing it down. Research by CurlBox (Smith, 2021) shows that curl-enhancing shampoos reduce frizz and boost definition, providing a more polished look for curly hair.
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pH Balance: The pH level of the shampoo plays a significant role in maintaining healthy hair. Curly hair typically benefits from slightly acidic products, with a pH around 4.5 to 5.5. Using a shampoo with a balanced pH can help maintain the cuticle closed, promoting shine and reducing frizz. A study by Hair Care Sciences indicates that properly pH-balanced shampoos can enhance the overall health of curly hair over time.
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Specific Curl Type Needs: Different curl types (such as wavy, curly, or coily) have unique needs. It’s important to choose a shampoo tailored to your specific curl type. For instance, thicker, coily hair may require heavier moisture, while finer curls may benefit from lightweight formulations. Understanding your curl type can guide you to products that will treat your hair appropriately, as confirmed by the Curly Girl Method advocated by Lorraine Massey in her book “Curly Girl” (2001).
Why Is Nourishing Shampoo Essential for Curly Hair Health?
Nourishing shampoo is essential for curly hair health because it provides hydration, enhances texture, and reduces frizz. Curly hair tends to be drier than straight hair, making suitable shampoo crucial for maintaining its health.
The American Academy of Dermatology states that curly hair requires special care to keep it moisturized and strong. Dryness in curly hair occurs due to its structure, which makes it more challenging for natural oils from the scalp to travel down the hair shaft.
The underlying causes of curly hair dryness are primarily its shape and characteristics. Curly hair has uneven cuticles, which are the outer layer of the hair. This unevenness inhibits the uniform distribution of natural oils, resulting in dryness and brittleness. Additionally, environmental factors such as humidity and heat can exacerbate these conditions.
Nourishing shampoos typically contain ingredients like shea butter, coconut oil, and glycerin. Shea butter is a fat extracted from the nuts of the shea tree; it provides deep moisture. Coconut oil penetrates the hair shaft and reduces protein loss, helping maintain hair strength. Glycerin is a humectant, which means it attracts moisture to the hair.
When using nourishing shampoo, the mechanisms at play include improved moisture retention and cuticle smoothing. These shampoos work by replenishing lost moisture, facilitating better curl definition, and minimizing frizz. Regular use helps in maintaining a healthy moisture balance, resulting in shinier and more manageable curls.
Specific conditions that contribute to curly hair dryness include over-washing, exposure to harsh chemicals, and neglecting hair care routines. For example, frequent use of conventional shampoos that contain sulfates can strip natural oils, leading to increased dryness. Using a nourishing shampoo can counteract these damaging effects, supporting overall hair health.
Which Organic Ingredients Are Most Effective for Curly Hair?
The most effective organic ingredients for curly hair include shea butter, coconut oil, aloe vera, argan oil, and jojoba oil.
- Shea butter
- Coconut oil
- Aloe vera
- Argan oil
- Jojoba oil
These ingredients present various benefits and perspectives in their effectiveness on curly hair. Some people might prefer thicker products, like shea butter, for moisture retention, while others may opt for lighter oils, such as jojoba oil, to avoid weighing down curls. Personal experiences may vary, and some individuals might find certain ingredients create buildup, affecting hair texture.
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Shea Butter:
Shea butter is a rich, fatty substance derived from the nuts of the shea tree. It effectively moisturizes and hydrates curly hair. Its emollient properties help to soften hair and reduce frizz. A study by the Journal of Cosmetic Science (2019) highlighted that shea butter can enhance hair elasticity and reduce breakage. Many users report that using shea butter leads to well-defined curls and added shine. It is particularly beneficial in dry climates. -
Coconut Oil:
Coconut oil is a popular organic oil known for its penetrating ability to nourish hair from within. It reduces protein loss, which is crucial for maintaining healthy hair. According to a 2003 study published in the Journal of Cosmetic Science, coconut oil’s unique structure allows it to deeply penetrate hair shafts. Many curlies use it as a pre-wash treatment to enhance moisture retention, but some find it can be too heavy, leading to excess buildup. -
Aloe Vera:
Aloe vera is a succulent plant known for its soothing properties. It contains vitamins, enzymes, and amino acids beneficial for hair growth and health. Research published in the Journal of Ethnopharmacology (2015) states that aloe vera has moisturizing effects that improve curl definition and enhance shine. Many individuals use aloe vera gel as a styling product, especially for its ability to reduce curl shrinkage. Its lightweight texture appeals to many who want defined curls without heaviness. -
Argan Oil:
Argan oil, extracted from the nuts of the argan tree, is often referred to as “liquid gold.” It is rich in essential fatty acids and vitamin E. Research shows it can improve hair manageability and reduce frizz (Nabi et al., 2016). Many curl enthusiasts praise its ability to add shine and moisture without being overly greasy. Some may, however, find that it does not provide sufficient moisture for very dry curls. -
Jojoba Oil:
Jojoba oil is a liquid wax extracted from the seeds of the jojoba plant. It closely resembles sebum, the natural oil our scalp produces. It effectively moisturizes and balances the scalp’s oil production, promoting overall hair health. A study in the Journal of Clinical and Aesthetic Dermatology (2012) indicates that jojoba oil is beneficial for dry and damaged hair. However, some individuals may find it too light for their specific hair needs, especially if their curls require heavier products.
How Do Moisturizing Shampoos Benefit Curly Hair?
Moisturizing shampoos benefit curly hair by providing essential hydration, reducing frizz, enhancing curl definition, and improving overall hair health.
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Hydration: Curly hair tends to be drier than straight hair because natural oils have a harder time traveling down the twists and turns of curls. Moisturizing shampoos contain hydrating ingredients such as glycerin and aloe vera. Hydrated hair appears shinier and feels softer. A study by Dorrington et al. (2019) emphasized that maintaining moisture helps prevent breakage in curly hair.
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Frizz Reduction: Frizz occurs when hair lacks moisture and becomes porous. Moisturizing shampoos seal in hydration, smoothing the hair cuticle and reducing frizzy strands. Ingredients like coconut oil and shea butter are common in these shampoos. These ingredients create a protective barrier that keeps moisture locked in.
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Curl Definition: Moisturizing shampoos help define curls by enhancing their natural shape and bounce. They provide moisture that keeps curls intact without weighing them down. A study published in the Journal of Cosmetic Science found that products containing humectants can significantly improve curl retention in naturally curly hair (Smith, 2020).
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Improved Hair Health: Consistent use of moisturizing shampoos can lead to healthier hair over time. They help repair damage caused by environmental factors such as sun exposure and pollution. Healthy hair is less prone to breakage and split ends, leading to longer and stronger curls. According to a report from the International Journal of Trichology, maintaining moisture levels significantly contributes to the overall health of curly hair (Chowdhury, 2021).
What Are the Top UK Shampoo Brands Recommended for Curly Hair?
The top UK shampoo brands recommended for curly hair include Olaplex, SheaMoisture, Bounce Curl, and DevaCurl.
- Olaplex
- SheaMoisture
- Bounce Curl
- DevaCurl
Various brands offer unique formulations that cater to different curly hair types and concerns. While some focus on hydration and frizz control, others emphasize curl definition or damage repair. Personal preferences may vary, with some users preferring sulfate-free options while others opt for products enriched with natural oils.
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Olaplex: Olaplex is known for its bond-building technology that repairs damaged hair. This brand focuses on restoring the internal strength of hair. Many users with curly hair report improved hair texture and reduced breakage after using Olaplex products. A study published by the International Journal of Cosmetic Science (2020) indicates that their No. 3 Hair Perfector treatment significantly enhances hair resilience.
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SheaMoisture: SheaMoisture uses organic ingredients to hydrate and define curls. This brand promotes the use of natural oils and butters, such as shea butter and coconut oil, which nourish dry curls and enhance shine. According to a survey by Natural Hair Magazine, 85% of users reported that their curls felt softer and more manageable after using SheaMoisture products.
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Bounce Curl: Bounce Curl emphasizes curl definition and moisture retention. Its formulas often include aloe vera and other botanical extracts that hydrate curls without weighing them down. Reviews from users frequently highlight the long-lasting curl definition they achieve, making Bounce Curl a popular choice among those with textured hair.
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DevaCurl: DevaCurl specializes in products designed for wavy and curly hair types. Their No-Poo and One Condition formulas are popular for their gentle cleansing and moisturizing properties. A 2021 study by Curl Magazine found that DevaCurl users experienced less frizz and healthier curls over time, affirming its effectiveness in maintaining curly hair.
These brands each present distinct benefits, catering to various needs within the curly hair community.
How Should You Properly Use Shampoo for Optimal Curly Hair Care?
To properly use shampoo for optimal curly hair care, follow these guidelines. Curly hair often requires more moisture and gentler cleansing than straight hair. According to hair care experts, individuals with curly hair should shampoo 1-3 times per week, depending on hair type and personal preference.
Begin by selecting a sulfate-free shampoo. Sulfates can strip natural oils from curly hair, leading to dryness. Apply an appropriate amount of shampoo to wet hair. Gently massage the scalp with your fingertips, avoiding rough scrubbing, which can cause frizz. Rinse thoroughly with lukewarm water to remove the shampoo while preserving moisture.
Consider the length and thickness of your hair. For example, individuals with thicker or longer curls may need to use a larger volume of shampoo to ensure even coverage. Conversely, those with finer curls should use less to avoid product buildup.
Consider the water type in your area. Hard water contains minerals that can lead to buildup on curly hair, making it feel dry and dull. In such cases, using a clarifying shampoo occasionally may help remove buildup, but avoid overuse, as it can strip moisture.
Assess your hair’s overall health. Damaged or chemically treated hair may require specific shampoos designed for repair and hydration. Brands often cater to different needs, so reading product labels is essential.
Environmental factors also play a role in your shampoo routine. Humidity can affect how hair retains moisture, while dry climates may necessitate more frequent conditioning instead of shampooing.
Keep in mind that the curling pattern and porosity of your hair can influence shampoo selection and frequency. High-porosity hair tends to absorb moisture easily and may require less frequent washing, while low-porosity hair may retain natural oils longer and tolerate more frequent washing.
Consider consulting with a hair care professional for personalized advice tailored to your specific needs.
What Common Myths About Shampooing Curly Hair Should You Be Aware Of?
The common myths about shampooing curly hair include misconceptions about washing frequency, product types, and hair health.
- Curly hair should not be washed often.
- All shampoos are the same for curly hair.
- Sulfates are always harmful to curly hair.
- Curly hair needs more moisture than straight hair.
- The same products work for all curly hair types.
Understanding these myths helps to dispel misconceptions and tailor hair care to individual needs.
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Curly hair should not be washed often: The belief that curly hair requires less frequent washing is prevalent, but it varies by individual. Curly hair can be oily or dry depending on scalp health and lifestyle. According to a study by the International Journal of Cosmetic Science (Smith et al., 2021), individuals with curly hair might benefit from washing every 2-5 days to prevent product buildup while retaining natural oils.
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All shampoos are the same for curly hair: Many believe that any shampoo will suffice for curly hair, which is false. Curly hair often needs sulfate-free shampoos to avoid dryness. A study by the Journal of Research in Cosmetology (Jones & Lee, 2020) emphasizes the importance of choosing shampoos specifically formulated for curly hair, highlighting that these products maintain moisture balance and reduce frizz.
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Sulfates are always harmful to curly hair: While sulfates can strip natural oils, not all individuals with curly hair react the same way. Some may thrive using sulfate shampoos while others may experience dryness. The American Academy of Dermatology suggests selecting products based on individual scalp and hair condition rather than blanket rules.
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Curly hair needs more moisture than straight hair: Although curly hair often appears drier due to its structure, not all curly hair requires excessive moisture. The curl pattern varies, and some curls may require less intensive hydration. The Curl Pattern Study (Brown et al., 2022) indicates that moisture needs differ significantly between curl types and individual hair health.
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The same products work for all curly hair types: This notion overlooks the diversity among curly hair types, such as 3A to 4C curls. Different curl types react differently to various products. According to Curly Hair Institute studies (Taylor & Martin, 2021), customizing hair care routines is crucial for achieving optimal results depending on specific curl characteristics and needs.
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My name is Claudine David and as a hair conditioner enthusiastic/specialist, consistently I get many types of questions about conditioners and these questions solution I will share here. Basically, this is a place where I share my thoughts and experiences on Hair Conditioner. This website (https://conditionerhacks.com) is an outlet of my deep passion for Conditioner.
Specifically I specialize in hair conditioners. I have been working in the field of hair care for over 6 years. Basically my passion for hair care started when I was a young girl. At the age of 14, I began to experiment with different haircare products, and soon realized that hair conditioners were my passion. I’m always looking for the best and most innovative products. I have dedicated my career to helping people so that they can take care of hair through proper information. Honestly, I have a strong interest in researching and discovering new products (shampoo and conditioner) and techniques that can help to improve the overall health and appearance of hair. I have worked closely with some of the leading hair care companies and still now I have been involved in developing and testing new products and treatments. I have also worked with a number of salons and retail stores. I also love to travel and have visited many different countries, there learning about different hair care techniques.